Today I have been up at Arena Media to work on implementing dynamic Google Adwords for Haven Holidays. The Dynamad application I built gives companies the ability to dynamically add copy to their Adwords without getting penalised for creating brand new adverts each time they want to update their ad.
This has been around for about a week now but it's an amazing example of HTML5 (with probably a little help from CSS/JQuery too). The Arcade Fire new song "We Used To Wait" has been used as a backdrop to this music video that pulls images from Google Maps and Google Streetview from your own specified hometown.
I was reading an article in WebMonkey and they mentioned a great HTML5 Reset set of templates that can be downloaded from HTML5Reset.
This week I've been working on an interface to allow our PPC team to target specific regions. Using Google Maps to create a polygon shape over an area any where in the world to specify what region they'd like to target with an Adwords campaign.
I recently read a blog post from a printing firm about “The catalogue is back!”. In some respects a catalogue can be a great tool for companies depending on the type of business it is. They can be tactile, eye-catching, even interesting! However, I feel that the future of the catalogue will see it's role reduced to a smaller supporting player to online marketing.
I was thinking this week that over the last year I haven't received a real noticeable amount of email forwards containing stuff like "forward this on for good luck" or a list of 100 "Your momma's so fat..." jokes. Could this be the start of a trend in social media content sharing starting to over take email forwarding?
My year long terrible experience with BT Broadband. Inept customer service backed up by a terrible broadband service. BT worst Broadband Service in UK
I found this amazing site yesterday, it was built by a Google employee and demonstrates the power of HTML5 and it's new features. Combined with CSS and JavaScript techniques HTML5 can be a very powerful. Examples of client-side db storage, new CSS tricks, and new HTML5 tags are just a few examples put forward.
Yesterday iPad that was brought into the office 2 days prior to the UK release (which is tomorrow). It was the first chance to get a look at the "haloed" piece of technology, and even though I didn't actually get to use the device it still was mouth-wateringly delicious to look at.
Google Adwords has released a new API - AdWords API: v201003 beta. The previous v200909 will still work so there's no need to update any code yet. However, the updated API contains a few new useful functions